Switching from Fetch?
Fetch is a modern, trainer-focused platform — but opaque pricing and hidden costs undermine the product quality. Trainers switch to Oden for the same reason they left generic software: transparency matters.
The transparency wedge
Fetch does not publish pricing. Oden publishes every price.
Fetch requires a demo to learn the cost. Then SMS is extra. Then payment processing is extra. Then add-ons are extra. The total cost becomes clear only after you are inside.
Oden was built on the opposite principle. Every price is on the pricing page. SMS is at provider cost — 0% markup. Payment processing is 0% gateway fee. Add-ons are priced separately and listed upfront. You know exactly what you pay before you sign up — and you know it will not change.
Why trainers switch
Six reasons trainers leave Fetch for Oden.
The founder personally read thousands of Fetch reviews before building Oden. The same six issues appear over and over. Each one is a problem Oden was built to solve.
Feature-by-feature
Oden vs Fetch — the honest comparison.
No false claims. No invented features. Just what each platform does — and does not — do.
| Capability | Oden | Fetch |
|---|---|---|
| Pricing transparency | Per seat — not per dog. $49.99/mo flat rate — free for our first 10 customers. No SMS markup. No gateway fees. All add-ons clearly priced on the pricing page. | Pricing not published on website. Requires booking a demo or contacting sales to learn the cost. Trainers report sticker shock after the demo. |
| SMS costs | Bring your own Twilio — $0.0079/msg, 0% Oden markup. Or use our account at cost. Either way, you pay what the provider charges. | SMS charged as an add-on with platform markup — Fetch does not publish the exact rate. Based on typical per-message markups at similar platforms, a business sending 400 messages/month can pay an estimated $15-$50 extra. |
| Payment processing | Bring your own Stripe — 0% gateway fee on top of Stripe. You pay Stripe directly. We add nothing. | Gateway fee on top of Stripe — Fetch does not publish the exact rate. Payment gateway markups at comparable platforms typically run 1-2% of transaction volume; on $8,000/month in payments, that is an estimated $80-$160/month extra. |
| Built for | Canine behaviorists and dog trainers — built first for the hardest workflows in the profession. | Dog trainers. Modern, purpose-built — but pricing opacity undermines the product quality. |
| Behavior assessments | Structured assessment templates — triggers, thresholds, body language, medical clearance. Writes to the dog profile permanently. | Assessment tools exist but are less structured than Oden. Limited behavior case depth for complex modification work. |
| Training plans | Multi-week modification plans with milestones. Owners see the plan by SMS. Sessions write back to it automatically. | Training plan features exist. Owner visibility and automatic progress tracking are less developed. |
| Vet reports | Branded PDF progress reports for owners and referring vets — one click. Professional, clinical, documented. | Limited report generation. Trainers often build reports manually in external tools. |
| Data ownership | One-click CSV/JSON export. No support ticket. No waiting period. Your data is yours. | Export available but process is less transparent. Some users report needing support assistance. |
| Add-on clarity | Every add-on clearly listed on the pricing page with exact prices — no bundling surprises. | Add-on pricing not published. Trainers discover the total cost after signing up — which is exactly the pattern Oden was built to reject. |
| Support | Direct founder access for Founding Members. Real human support. AI helps — it does not gatekeep. | Standard support. Response times vary. |
Switching from Fetch? We move your data — at no cost.
Founding Members get white-glove migration at no cost. We move your clients, dogs, session histories, and active plans from Fetch into Oden — and train you on the new workflow. You do not lift a finger on the data side.
Most migrations are complete in under 48 hours. Your clients never see a gap.
Available today
Switch from Fetch to Oden.
Free for our first 10 customers — no monthly charge. $49.99/month flat rate for everyone after that. Transparent pricing — every price on the page.