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Total Cost of Ownership

Don't compare subscription prices. Compare total cost.

Pet software that advertises $49/month often costs $200+ with add-ons. Use our calculator to see the real cost — and how much you save with Oden.

The hidden cost problem

$49/month becomes $200+/month. Here's how.

Most pet software platforms advertise a low base price — then add fees for SMS, payment processing, extra users, marketing tools, and "premium" features. By the time you're actually using the software to run your business, you're paying 3-5x the advertised price.

Your business
Adjust these numbers to match your actual usage

Reminders, confirmations, follow-ups

Total processed through the platform

Including yourself

Oden
BYO Twilio + Stripe
Base subscription$49.99
SMS charges$3.16
Payment gateway fee$0.00
Additional users$9.99
Total / month$63.14

Based on the current Founding Member rate ($49.99/mo). Standard rates apply once the founding cohort closes — see full pricing.

Typical competitor
Metered + marked up
Base subscription$49.00
SMS charges$12.00
Payment gateway fee$160.00
Additional users$15.00
Total / month$236.00

You save with Oden

$2,074 / year

$172.86 per month savings

Start saving today

No SMS markup

Bring your own Twilio. Pay $0.0079 per message — the actual provider cost. Competitors charge $0.02-$0.05.

No gateway fee

Bring your own Stripe. Oden takes 0% of your payment volume. Competitors charge 1-3% on top of Stripe.

Cheaper users

$9.99 per additional user vs $15-$30 at competitors. And the first user is always included.

Calculations based on industry averages from Voice of Customer research (2,500+ reviews). Actual competitor costs vary by platform. Oden costs assume BYO Twilio at $0.0079/message and BYO Stripe at 2.9% + $0.30 per transaction (paid to Stripe, not Oden).

The 6 hidden costs

Where the money disappears

SMS markup

Competitors charge $0.02-$0.05 per message (2-6x over Twilio's $0.0079). 500 messages/month = $10-$25 vs Oden's $3.95.

Gateway fees

1-3% of your payment volume ON TOP of Stripe. $10k/month in payments = $100-$300/month in gateway fees. Oden: $0.

Per-user pricing

$15-$30 per additional staff member. A team of 4 adds $45-$90/month. Oden: $9.99/user.

Marketing add-ons

Email campaigns, landing pages, referral programs — sold as separate add-ons. $15-$35/month each. Oden: included or optional.

Premium basics

Online booking, digital waivers, automated reminders — locked behind premium tiers. $30-$70/month upgrade. Oden: included.

Price increases

"$39 → $200/month!" — once your data is locked in, they raise prices. Oden: price changes only apply to new users.

Available today

Stop paying hidden fees.

Bring your own Twilio and Stripe. Pay provider cost — not platform markup. Transparent pricing, all-inclusive base, no surprises. That is the Oden way.

Personal onboarding No credit card to start Flat $49.99/month — no surprises